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The business of cricket , The story of sports marketing in India /

Balasubramanian, Shyam.

The business of cricket , The story of sports marketing in India / By Shyam Balasubramanian, Vijay Santhanam. - 1st Ed. - London : Collins Business, 2011. - 193p. ; 00 cm.

ISBN: 9789350290798

Subjects--Topical Terms:
ECONOMICS.
CRICKET --ECONOMIC ASPECTS --INDIA. MARKETING --INDIA.

Dewey Class. No.: 338.1 / BAL

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The business of cricket , The story of sports marketing in India /

Ⓒ 2024 | PDU Central Library, Central University of Haryana