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Marketing management : A strategic decision-making approach /

Mullins, John W.

Marketing management : A strategic decision-making approach / By John W Mullins, Orville C Walker. - 7th ed. - New Delhi : McGraw Hill, 2013. - 551p. ; 00 cm.

ISBN: 9781259097201

Subjects--Topical Terms:
Management.

Dewey Class. No.: 658.8 / MUL

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Marketing management : A strategic decision-making approach /

Ⓒ 2024 | PDU Central Library, Central University of Haryana