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Marketing management : Text and cases in Indian context /

Karunakaran, K.

Marketing management : Text and cases in Indian context / By K Karunakaran. - 1st Ed. - New Delhi : HimalayPublishing House, 2017. - 619p. ; 00 cm.

ISBN: 9789350515471

Subjects--Topical Terms:
MANAGEMENT.
RETAIL.

Dewey Class. No.: 658 / KAR

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Marketing management : Text and cases in Indian context /

Ⓒ 2024 | PDU Central Library, Central University of Haryana