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Legends in marketing /

Kumar, V.

Legends in marketing / By V Kumar, Jagdish N Sheth. - 1st Ed. - Los Angeles : SAGE PUBLICATION, 2012. - 242p.v.<1>. ; 00 cm.

ISBN: 9788132109037

Subjects--Topical Terms:
MANAGEMENT.
RETAIL.

Dewey Class. No.: 658.5 / LEG

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Legends in marketing /

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