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Service marketing and mangment /

Gilmore, Audrey.

Service marketing and mangment / By Audrey Gilmore. - 1st Ed. - New Delhi : Sage Publication, 2003. - 215p. ; 00 cm.

Subjects--Topical Terms:
MANAGEMENT.
RETAIL.

Dewey Class. No.: 658.8 / GIL

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Service marketing and mangment /

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