Strategic brand managment /
Keller, Kevin Lane.
Strategic brand managment / By Kevin Lane Keller. - 1st Ed. - New Delhi : Pearson Education, 2013. - 695p. ; 00 cm.
658.827 / KEL
Strategic brand managment / By Kevin Lane Keller. - 1st Ed. - New Delhi : Pearson Education, 2013. - 695p. ; 00 cm.
658.827 / KEL