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Business to business marketing managment : A global perspective /

Zimmerman, Alan.

Business to business marketing managment : A global perspective / By Alan Zimmerman. - 1st Ed. - New Delhi : Routledge, 2004. - 498p. ; 00 cm.

Subjects--Topical Terms:
MANAGEMENT.
RETAIL.

Dewey Class. No.: 658.804 / ZIM

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Business to business marketing managment : A global perspective /

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