Strategic integrated marketing communications / By Larry Percy.

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TextPublication details: New York : Routledge, 2018.Edition: 3rd edDescription: 305p. ; 00 cmISBN:

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Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode
Books	P.D.U. Central Library	P.D.U. Central Library	658.802 PER (Browse shelf(Opens below))	Available		44337
Books	P.D.U. Central Library	P.D.U. Central Library	658.802 PER (Browse shelf(Opens below))	Available		44338

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Previous	658.802 LAM Market-driven management, Strategic and operational marketing /	658.802 LOS Green Marketing Marketing Strategies and Consumer Behaviour /	658.802 MAR Marketing methods to improve company strategy : Applied tools and frameworks to improve a companys competitiveness using a network approach /	658.802 PER Strategic integrated marketing communications /	658.802 PER Strategic integrated marketing communications /	658.802 PRO Strategic marketing : An introduction /	658.802 SMI Marketing communications : integrating offine and online with social media /	Next