TY  - BOOK
AU  - Kotler, Philip.
AU  - Armstrong, Gary,
AU  - Agnihotri, Prafulla,
TI  - Principles of marketing
SN  - 9789352865611
U1  - 658 
PY  - 2018///
CY  - Noida
PB  - Pearson IndiEducation Services Pvt Ltd
KW  - MANAGEMENT
ER  -