TY  - BOOK
AU  - Sheth, Jagdish N (et al )
TI  - Customer relationship management: Emerging concepts, tools and applications 
SN  - 9780070435049
U1  - 658.8 
PY  - 2019///
CY  - chennai
PB  - McGraw Hill Education
KW  - MANAGEMENT
KW  - RETAIL
ER  -