Zeithaml, Valarie A. <br/><br/>
Services marketing :  Integrating customer focus across the firm / 
By Valarie A Zeithaml, Mary Jo; Bitner and Dwayne D ; Zeithaml Gremler. 
 - 7. 
 - New Delhi :  McGraw Hill,  2019. 
 - 582p. ;  00 cm. 
<br/><br/><label>ISBN: </label>9789353160777 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management.
<br/><br/><label>Dewey Class. No.: </label>658.8  / ZEI