Public relations and communication management. 

 - 1st Ed. 
 - New Delhi :  Routledge,  2013. 
 - 389p. ;  00 cm. 
<br/><br/><label>ISBN: </label>9780415630900 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT.<br/>RETAIL.
<br/><br/><label>Dewey Class. No.: </label>659  / PUB