TY  - BOOK
AU  - Etzel, Michael J.
AU  - Walker, Robert,
AU  - Stanton, William J,
TI  - Marketing
SN  - 9780070151567
U1  - 658 
PY  - 2018///
CY  - New Delhi
PB  - Mc Graw Hill Education
KW  - MANAGEMENT
KW  - RETAIL
ER  -