Berger, Arthur Asa. <br/><br/>
Media and communication research methods , an introduction to qualitative and quantitative approaches / 
By Arthur Asa Berger. 
 - 3 Ed. 
 - LONDON :  SAGE,  2014. 
 - 365p. ;  00 cm. 
<br/><br/><label>ISBN: </label>9781452256573 
<br/><br/><label>Dewey Class. No.: </label>302.23072  / BER