TY  - BOOK
AU  - French, Jeff.
AU  - Merritt, Rowena,
AU  - Reynolds, Lucy,
TI  - Social marketing casebook
SN  - 9780857025449
U1  - 658.4 
PY  - 2011///
CY  - London
PB  - SAGE PUBLICATION
KW  - MANAGEMENT
KW  - RETAIL
ER  -