Dutta, Kirti. <br/><br/>
Brand management / 
By Kirti Dutta. 
 - 1st Ed. 
 - New Delhi :  Oxford University,  2012. 
 - 455p. ;  00 cm. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT.<br/>RETAIL.
<br/><br/><label>Dewey Class. No.: </label>658.827  / DUT