TY  - BOOK
AU  - Center, Allen H.
AU  - Jackson, Patrick,
AU  - Smith, Stacey,
TI  - Public relations practices: Managerial case studies and problems 
SN  - 9788120342125
U1  - 659.2 
PY  - 2011///
CY  - New Delhi
PB  - PHI Learning
KW  - MANAGEMENT
KW  - RETAIL
ER  -