Loudon, David L <br/><br/>
Consumer Behavior  Concepts and Applications 

 - 4th 
 - Chennai  McGraw Hill Education (India) Private  1993 
 - 788p.  Y 
<br/><br/><label>ISBN: </label>9780070473812 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.8342  / LOU  / LOU