Proctor, Tony. <br/><br/>
Strategic marketing :  An introduction / 
By Tony Proctor. 
 - 1st Ed. 
 - New York :  Routledge,  2008. 
 - 335p. ;  00 cm. 
<br/><br/><label>ISBN: </label>9780415458177 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT.<br/>STRATEGIC MARKETING.
<br/><br/><label>Dewey Class. No.: </label>658.802  / PRO