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Strategic marketing : An introduction / By Tony Proctor. by
Edition: 1st Ed.
Material type: Text Text; Format: large print
Publication details: New York : Routledge, 2008
Availability: Items available for loan: P.D.U. Central Library (1)Call number: 658.802 PRO.

3.
Legends in marketing vol 1-9. by
Edition: 1st Ed.
Material type: Text Text; Format: large print
Publication details: Los Angeles : SAGE PUBLICATION, 2012
Availability: Items available for loan: P.D.U. Central Library (9)Call number: 658.8 LEG, ...

4.
Rural marketing : concepts and practices / By Balram Dogra, Karminder Ghuman. by
Edition: 1st Ed.
Material type: Text Text; Format: large print
Publication details: New Delhi : Mc Graw Hill, 2011
Availability: Items available for loan: P.D.U. Central Library (1)Call number: 658 DOG.

5.
Service marketing / By V A and Others Zeithaml. by
Edition: 1st Ed.
Material type: Text Text; Format: large print
Publication details: New Delhi : TatMcGraw Hill, 2011
Availability: Items available for loan: P.D.U. Central Library (1)Call number: 658.8 ZEI.

6.
The business of cricket , The story of sports marketing in India / By Shyam Balasubramanian, Vijay Santhanam. by
Edition: 1st Ed.
Material type: Text Text; Format: large print
Publication details: London : Collins Business, 2011
Availability: Items available for loan: P.D.U. Central Library (1)Call number: 338.1 BAL.

7.
Marketing research for managers / By Sunny Crouch, Matthew Housden. by
Edition: 1st Ed.
Material type: Text Text; Format: large print
Publication details: Burlington : Butter Worth, 2007
Availability: Items available for loan: P.D.U. Central Library (1)Call number: 658.83 CRO.

8.
Introduction to rural marketing / By R Krishnamoorthy. by
Edition: fourth revised and enlarged Ed 2014.
Material type: Text Text; Format: large print
Publication details: new delhi : HimalayPublications House, 2014
Availability: Items available for loan: P.D.U. Central Library (2)Call number: 658.24 KRI, ...

9.
Market-driven management, Strategic and operational marketing / By Jean-Jacques Lambin, Isabelle Schuiling. by
Edition: 3rd ed.
Material type: Text Text; Format: large print
Publication details: New York : Palgrave Macmillan, 2007
Availability: Items available for loan: P.D.U. Central Library (1)Call number: 658.802 LAM.

10.
Social marketing, Influencing behaviours of good / By Nancy R Lee, Philip Kotler. by
Edition: 1st Ed.
Material type: Text Text; Format: large print
Publication details: Los Angeles : SAGE PUBLICATION, 2011
Availability: Items available for loan: P.D.U. Central Library (1)Call number: 658.4 LEE.

11.
Marketing management / By Philip Kotler, Swee Hoon Ang. by
Edition: 13th.
Material type: Text Text; Format: large print
Publication details: New Delhi : Pearson Education, 2009
Availability: Items available for loan: P.D.U. Central Library (8)Call number: 658.8 KOT, ... Not available: P.D.U. Central Library: Checked out (4).

12.
Understanding services management : Integrating marketing, organizational behaviour, operations and human resource management. by
Edition: 1st Ed.
Material type: Text Text; Format: large print
Publication details: New Delhi : PHI, 2007
Availability: Items available for loan: P.D.U. Central Library (1)Call number: 658 GLY.

13.
Marketing, An introduction / By Gary Armstrong, Philip Kotler and Marc Oliver Presnik. by
Edition: 13th ed.
Material type: Text Text; Format: large print
Publication details: New Delhi : Pearson Education, 2009
Availability: Items available for loan: P.D.U. Central Library (1)Call number: 658.8 ARM.

14.
Marketing research : An applied orientation / By Naresh K Malhotra, Satyabhushan Dash. by
Edition: 1st Ed.
Material type: Text Text; Format: large print
Publication details: New Delhi : Pearson Education, 2011
Availability: Items available for loan: P.D.U. Central Library (10)Call number: 658.83 MAL, ... Not available: P.D.U. Central Library: Checked out (6).

15.
International marketing research / By V Kumar. by
Edition: 1st Ed.
Material type: Text Text; Format: large print
Publication details: New Delhi : PHI Learning, 2000
Availability: Items available for loan: P.D.U. Central Library (1)Call number: 658.848 KUM.

16.
Retail marketing management / By David Gilbert. by
Edition: 2nd ed.
Material type: Text Text; Format: large print
Publication details: New Delhi : Pearson Education, 2003
Availability: Items available for loan: P.D.U. Central Library (1)Call number: 658.87 GIL.

17.
Marketing channels / By Anne[et al] Coughlan. by
Edition: 7th ed.
Material type: Text Text; Format: large print
Publication details: New Delhi : Pearson Education, 2011
Availability: Items available for loan: P.D.U. Central Library (1)Call number: 658.84 MAR.

18.
Marketing research / By Alvin Burns, Ronal F Bush. by
Edition: 1st Ed.
Material type: Text Text; Format: large print
Publication details: New Delhi : Pearson Education, 2009
Availability: Items available for loan: P.D.U. Central Library (6)Call number: 658.83 BUR, ...

19.
Internet marketing : Strategy, implementation and practice / By Dave and others Chaffey. by
Edition: 3rd ed.
Material type: Text Text; Format: large print
Publication details: New Delhi : Pearson Education, 2008
Availability: Items available for loan: P.D.U. Central Library (1)Call number: 658.872 CHA.

20.
Marketing management : Concepts, cases, challenges and trends / By M Govindarajan. by
Edition: 2nd ed.
Material type: Text Text; Format: large print
Publication details: New Delhi : PHI Learning, 2009
Availability: Items available for loan: P.D.U. Central Library (1)Call number: 658.8 GOV.

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