000 | 00788nam a22002537a 4500 | ||
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001 | 81318 | ||
003 | CUHLIB | ||
005 | 20230524144857.0 | ||
008 | 201015s2019 ii d 000 u eng d | ||
020 | _a9789353160777 | ||
040 |
_aCUHLIB _cCUHLIB |
||
082 |
_a658.8 _bZEI |
||
100 | _aZeithaml, Valarie A. | ||
245 |
_aServices marketing : _bIntegrating customer focus across the firm / _cBy Valarie A Zeithaml, Mary Jo; Bitner and Dwayne D ; Zeithaml Gremler. |
||
250 | _a7. | ||
260 |
_aNew Delhi : _bMcGraw Hill, _c2019. |
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300 |
_a582p. ; _c00 cm. |
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650 | _aManagement. | ||
700 |
_aBitner, Mary Jo;, _eJt.Author. |
||
700 |
_aGremler, Dwayne D ; Zeithaml, Valarie A, _eJt.Author. |
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901 |
_a41595 _b20201015000000.0 |
||
902 |
_a658.8 _bZEI |
||
999 |
_c12282 _d12282 |