| 000 | 00682nam a22002417a 4500 | ||
|---|---|---|---|
| 001 | 60718 | ||
| 003 | CUHLIB | ||
| 005 | 20230524145205.0 | ||
| 008 | 190324s2013 ii d 000 u eng d | ||
| 020 | _a9781259097201 | ||
| 040 |
_aCUHLIB _cCUHLIB |
||
| 082 |
_a658.8 _bMUL |
||
| 100 | _aMullins, John W. | ||
| 245 |
_aMarketing management : _bA strategic decision-making approach / _cBy John W Mullins, Orville C Walker. |
||
| 250 | _a7th ed. | ||
| 260 |
_aNew Delhi : _bMcGraw Hill, _c2013. |
||
| 300 |
_a551p. ; _c00 cm. |
||
| 650 | _aManagement. | ||
| 700 |
_aWalker, Orville C, _eJt.Author. |
||
| 901 |
_a27878 _b20190324000000.0 |
||
| 902 |
_a658.8 _bMUL |
||
| 999 |
_c17915 _d17915 |
||