000 00759nam a22002417a 4500
001 49136
003 CUHLIB
005 20230524145826.0
008 140505s2011 ii d 000 u eng d
020 _a9781412980180
040 _aCUHLIB
_cCUHLIB
082 _a658.83
100 _abearden, william O.
245 _aHandbook of marketing scales :
_bmulti-item measures for marketing and consumer Behavior research /
_cBy william O bearden, Nester william R and Kelly L Haws.
250 _a3rd ed.
260 _aNew Delhi :
_bSAGE Publications, 2011,
_c2011.
300 _a603p. ;
_c00 cm.
700 _aNester william R,
_eJt.Author.
700 _aHaws, Kelly L,
_eJt.Author.
901 _a11065
_b20140505000000.0
902 _a658.83
999 _c29628
_d29628