000 | 00970nam a22002777a 4500 | ||
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001 | 42576 | ||
003 | CUHLIB | ||
005 | 20230524144737.0 | ||
008 | 120924s2009 xxu d 000 u eng d | ||
020 | _a9780415873758 | ||
040 |
_aCUHLIB _cCUHLIB |
||
082 |
_a658.802 _bMAR |
||
100 | _aNeves, Marcos Fava. | ||
245 |
_aMarketing methods to improve company strategy : _bApplied tools and frameworks to improve a companys competitiveness using a network approach / _cBy Marcos Fava Neves, Luciano Thomé e Castro and Matheus Alberto Cônsoli. |
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250 | _a1st Ed. | ||
260 |
_aNew York : _bRoutledge, _c2009. |
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300 |
_a127p. ; _c00 cm. |
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650 | _aMANAGEMENT. | ||
650 | _aMARKETING METHODS-OMPANY STRATEGY. | ||
700 |
_aCastro, Luciano Thomé e, _eJt.Author. |
||
700 |
_aCônsoli, Matheus Alberto, _eJt.Author. |
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856 | 4 | _uhttp://www.worldcat.org/oclc/428895776 | |
901 |
_a2757 _b20120924000000.0 |
||
902 |
_a658.802 _bMAR |
||
999 |
_c9973 _d9973 |