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Service marketing and mangment / By Audrey Gilmore.

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Material type: Text

TextPublication details: New Delhi : Sage Publication, 2003.Edition: 1st EdDescription: 215p. ; 00 cmSubject(s):

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Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode
Books	P.D.U. Central Library	P.D.U. Central Library	658.8 GIL (Browse shelf(Opens below))	Available		11013

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Previous	658.8 CUS Customer relationship management : Emerging concepts, tools and applications /	658.8 FRE Social marketing casebook /	658.8 GER Social marketing : rebels with a cause /	658.8 GIL Service marketing and mangment /	658.8 GOV Marketing management : Concepts, cases, challenges and trends /	658.8 GUP Marketing management : Indian cases /	658.8 GUP Marketing management : Indian cases /	Next