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Advertising and promotion an integrated marketing communications perspective / By George E Belch.

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Material type: Text

TextPublication details: New Yourk : Mc Graw Hill, 2010.Edition: 1st EdDescription: 1075p. ; 00 cmSubject(s):

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Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode
Books	P.D.U. Central Library	P.D.U. Central Library	659.1 BEL (Browse shelf(Opens below))	Available		11480

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