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Strategic brand management : Building, measuring, and managing brand equity / By Kevin Lane Keller, Ambi M G Parameswaran and Isaac Jacob.

By: Contributor(s): Material type: TextTextPublication details: Noida : Pearson, 2019.Edition: 4 edDescription: 586p. ; 00 cmISBN:
  • 9789332542204
Subject(s): DDC classification:
  • 658.827 KEL
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Item type Current library Home library Call number Status Date due Barcode
Books Books P.D.U. Central Library P.D.U. Central Library 658.827 KEL (Browse shelf(Opens below)) Available 40343
Books Books P.D.U. Central Library P.D.U. Central Library 658.827 KEL (Browse shelf(Opens below)) Available 40344
Books Books P.D.U. Central Library P.D.U. Central Library 658.827 KEL (Browse shelf(Opens below)) Available 40345
Books Books P.D.U. Central Library P.D.U. Central Library 658.827 KEL (Browse shelf(Opens below)) Available 40346
Books Books P.D.U. Central Library P.D.U. Central Library 658.827 KEL (Browse shelf(Opens below)) Available 28802
Books Books P.D.U. Central Library P.D.U. Central Library 658.827 KEL (Browse shelf(Opens below)) Available 28803
Books Books P.D.U. Central Library P.D.U. Central Library 658.827 KEL (Browse shelf(Opens below)) Available 28804
Books Books P.D.U. Central Library P.D.U. Central Library 658.827 KEL (Browse shelf(Opens below)) Available 28805
Books Books P.D.U. Central Library P.D.U. Central Library 658.827 KEL (Browse shelf(Opens below)) Available 28806
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