Direct marketing in action : Cutting-edge strategies for finding and keeping the best customers.

Contributor(s): Material type: TextTextPublication details: London : Praeger, 2007.Edition: 1st EdDescription: 218p. ; 00 cmISBN:
  • 9780275992233
Uniform titles:
  • Direct marketing in action. ENG.
Subject(s): DDC classification:
  • 658.872 DIR
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